Case study
General Copper Gold Corp.
A premium brand system, investor presentation and social templates for a TSX-V listed exploration company.
The brief
General Copper Gold had the geology. The challenge was building the story around it for the capital markets, in a format that would hold up to the scrutiny of TSX-V investors.
The brand needed to feel premium, engineered and unmistakable: a resource company that earns institutional attention.
- Page brand book
- 17
- Brand deliverables
- 6
What I delivered
Complete brand system
A charcoal, deep copper and gold palette with Montserrat display type, documented in a 17-page brand guidelines deck covering logo use, colour, typography and applications.
Investor social templates
A branded template series for investor updates on X, with a copper and gold treatment.
Investor presentation
A presentation built to carry the company's story to investors.
Geological cross-section
A custom illustration of the gold system at depth, showing the structural trap and mineralised zones.
Belt map and jurisdiction panel
A district map with neighbouring properties and an explainer on Namibia as an investment jurisdiction.
Brand collateral
Letterhead, social templates and a LinkedIn banner: a full kit for capital markets use.
From the project
